We are now in an era where almost everyone has a smartphone on their hand. And with most of the consumer media time spent on mobile apps, you need a strong mobile app strategy. Perhaps, you can start by turning your website into a mobile app.
Mobile apps are one of the most powerful tools today. But are you utilizing it to the fullest? Developing mobile apps can help you reach out to a wider and targeted audience.
Why are mobile apps better than websites?
Users spend more time on apps.
Mobile users spend 86% of their time on mobile apps and just 14% of the time on mobile websites.
Time Spent on Mobile Apps
Generally, mobile websites are considered as the first step in developing a mobile presence. However, if you’re looking to develop an app for a very specific purpose, mobile apps are a better option. It offers a simple and cost-effective toolset that is readily available.
While both channels have their own pros and cons, mobile apps, especially, can help you easily get a more targeted audience and higher conversions. Mobile apps offer enhanced personalization, along with multiple other exclusive premium features.
Benefits of turning websites into mobile apps
Have you considered the benefits of a customer-facing mobile app for your business, too? Here are some of the compelling benefits of why you should start migrating your ecommerce websites into mobile apps.
#1 Enhanced personalization
Personalization is about understanding the behavior of your customers better based on their interests, location, usage behavior, and more.
With mobile apps, users can set up their preferences at the start. It gives users recommendations based on the data that they share. This enables businesses to understand their customers, align their campaigns and treat them with a personalized, consistent experience.
An immersed and personalized experience can motivate customers to promote your business and become loyal customers. And this means more conversions.
#2 Better performance
A well-designed mobile app can perform much quicker actions than mobile websites.
Apps usually store their data locally on mobile devices, in contrast to websites that generally use web servers. For this reason, data retrieval happens swiftly in mobile apps.
Mobile apps also now run on frameworks that can be five times faster. This is why they usually perform actions much faster too, delighting users with a seamless experience.
#3 Offline support
With mobile apps, you can reach out to your customers far and wide.
If they use a mobile device, your business can reach anyone everywhere at any time.
Uber Mobile App
Offline mode is a popular feature that is used in many apps like Uber, Amazon and Google Maps. This feature limits the inconvenience caused by problems such as the lack of stability of network connection. Therefore, it allows smooth interaction and retention of your customers.
#4 Increased engagement
Since apps are more convenient to utilize, customers spend more time on apps. And every time they get access to your app, it makes your business appear more credible.
You can share current updates or any latest information about your products and your business activities.
Mobile apps also have the advantage of utilizing features like rich media notifications or interactive push notifications. As a result, you can achieve better results, like boosting conversions and increasing revenues.
#5 Boost conversions
If you’re looking to boost conversions and sales, mobile apps can be a great medium to push users down the conversion funnel.
Since mobile apps are much more targeted in nature, they can be used to tap specific and targeted users in the funnel. Mobile websites, in contrast, reach out to a diverse set of audience.
We hope you now have a firm understanding of mobile apps, specifically the benefits of it and how you can maximize it to take your business to the next level.
AppifyMySite: 3 simple steps to turn your website into mobile apps
Turn your websites to mobile apps (Android or iOS) through the AppifyMySite by just submitting your website URL. To do so, follow the steps:
- Create an account on Appifymysite. To get started, you have to sign up first on the Appify site.
- Enter your website. Enter the website that you’d like to convert into a mobile app.
- Publish your app! That’s it! You’ve just created your first mobile app.
See? It’s fast, simple and easy! Are you ready to build your mobile app for your business? Through the AppifyMySite app, you can build and design specific functions for your mobile apps that can help your business including push notifications, chat, app analytics, and more. With AppifyMySite, you can build no-code solutions for your business, using the Bubble.io platform. With this, there’s no reason why you shouldn’t have a mobile app.
And the best thing is you can try it for free. Or upgrade it to other plans to access more custom and advanced features.
If you need a custom app, feel free to reach out to our team. We can help you design and develop a mobile app for your business.
FAQs on Websites and Apps
Will any site work?
Most websites with a mobile-responsive layout work perfectly in AppifyMySite. You can also check it through a mobile-friendly test to see how your site looks on mobile or smartphone devices.
My site doesn’t work with AppifyMySite. Now what?
If your site has any issues, such as page load time, non-responsiveness, and sites not using SSL (HTTPS), you can reach out to your website design for an upgrade or contact us and we’ll build something amazing for you!
Can you customize my mobile app?
Possible. Contact us and we’ll see what we can do. We also build no-code and coded apps for businesses of all sizes.
Small business and enterprise app examples
For businesses and enterprises pioneering in mobile apps, Microsoft remains at the height of influence.
Google mobile app development platform offers Android SDKs that are available and free for developing open-source Android apps. It’s particularly attractive for many business-to-consumer needs.
Salesforce supports mobile app development with its high-productivity development and deployment environment. They provide users with options to use other mobile development platforms like JQuery as complementary tools.
From accounting apps to CRM apps, there’s an array of apps you can find inspiration for your business niche or industry.
If your business specializes in ecommerce, you can also build an app to enhance your online store and provide a new branding experience for your customers. Since it’s more convenient and accessible, many consumers are now using mobile apps for purchasing and making transactions, helping businesses reach new customers and thus increasing sales.
The app marketplace is cluttered with competition and it’s tremendously growing. But that doesn’t mean you can’t stand out from the crowd.
Are you convinced you need a mobile app? Contact our team and we can help discuss your needs.