Many people view the digital transformation of their company as a daunting task. But with careful planning and execution, it can be a smooth process that leads to great results. There are many different ways to screw up your digital transformation initiative, but by knowing what these mistakes are and how to avoid them, you’ll be well on your way to a successful transformation. The three most common mistakes are over-distributed decision matrices, forgetting the utility of digital products, and not having a clear post-release plan.
Over-distributed decision matrices
One of the most common mistakes companies make when undergoing a digital transformation is over-distributing their decision matrix. What this means is that instead of having a centralized team making decisions about the transformation, authority is distributed to multiple teams or individuals. This can lead to a lot of confusion and conflict, and can ultimately slow down or even derail the transformation process. To avoid this mistake, it’s important to have a clear and concise decision-making process in place before beginning the transformation.
Forgetting the utility of digital products
Another common mistake is forgetting the utility of digital products. This means that companies may invest heavily in new digital technologies, but fail to use them to their full potential. For example, they may purchase a new customer relationship management (CRM) system but never fully integrate it into their business processes. As a result, they don’t realize the full benefits of the technology and the transformation initiative fails to meet its objectives. To avoid this mistake, it’s important to carefully consider how new digital technologies can be used to improve business processes and achieve desired results.
Not having a clear post-release plan
A final common mistake is not having a clear post-release plan. This means that once the digital transformation is complete, there is no clear strategy for how to maintain and improve upon the new system. Without a plan, it’s easy for things to quickly slip back into the old way of doing things and all of the hard work that went into the transformation is for nothing. To avoid this mistake, it’s important to have a clear post-release plan that includes ongoing maintenance and improvement processes.
Digital transformations can be a tricky business, but by avoiding the three most common mistakes, you’ll be well on your way to success. Implementing a clear decision-making process, using digital products to their full potential, and having a post-release plan are all essential for a successful transformation. Let us know if you need help with any of these aspects of your own transformation initiative.