Minimum Viable Product

Fishing is a lot of things to a lot of people. If you ask a fishing enthusiast why they fish, they’re most probably going to tell you that they do it for fun. Sitting by a beautiful body of water while waiting for your meal to come to you can be a relaxing hobby. However, you might not hear that exact same answer from a seasoned fisherman. Anyone who fishes for a living knows that …

Identify Your Target Audience By Creating Effective User Personas Read More

Founding a startup entails managing and running a business, mostly on your own. You can outsource as many jobs as you need to accomplish many tasks. Still, the majority of both the creative and operational business legwork will be yours. As such, entrepreneurs need to be wildly adaptive to new technology to remain relevant, responsive, and efficient. With so many business processes now heavily dependent on tech, it’s only right and logical for business leaders …

Why You Shouldn’t Miss Out on Calendly’s Workflows Read More

Suppose you’re familiar with brand mogul and internet personality Gary Vaynerchuck. In that case, it should come as no surprise why his book, Crushing It, is a case study collection of creatives who’ve applied their takeaways from Vaynerchuck’s 2009 book, Crush it. Consider it a full circle of a formative entrepreneurial journey. On the get-go, there are three main key points worthy of discussion and application in Vaynerchuck’s latest literary offering: You don’t need to …

MVP.dev reads: Crush It by Gary Vaynerchuck Read More

Digital transformation is fundamental and determinative to any institution’s market positioning in today’s business setting. As a result, both front and back-end efforts need to be automated to provide improved services efficiently. It should come as no shocker then that according to recent studies, the enterprise application sector will amount to roughly $300 billion in the next four years. All that mentioned, what role does the citizen developer play in the overall IT equation? Getting …

The Citizen Developer’s Era Read More

Web and smartphone apps are fast becoming crucial tools for customer loyalty. With nearly three billion smartphone users around the globe and close to 100% of mobile time being owed to apps, it isn’t surprising at all how entrepreneurs and brand experts are wanting their piece of the cake. That established, what app is best for your business type and what digital offering effortlessly speaks to your target market? For this blog post, we’re not …

Hybrid apps: yay or nay? Read More