Minimum Viable Product

Anyone big on branding will love Donald Miller’s Building a StoryBrand. Loaded with practical solutions about establishing your business identity, this is a read you’ll want to keep revisiting now and then. Articulating seven fantastic ideas, Miller does a tremendous job writing about how your brand should revolve around your market’s narrative. Contrary to what a budding entrepreneur might think, Miller establishes that the protagonist in your story isn’t your business but your customer. Every …

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It’s been more than three decades since Stephen Covey introduced The 7 Habits of Highly Effective People to the world. Still, the book’s principles ring equally valid today. An entrepreneur-favorite, Covey’s literary offering provides irreplaceable insights to a universe dominated by social media and digitized initiatives. As the title gives away, the author discusses seven meaningful habits every forward-thinking individual can cultivate to foster purposeful change. The entire book is 381 pages long, but its …

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Covering all the Lean philosophy bases, Ash Maruya does a fantastic job in detailing the values and processes both tenured and up-and-coming entrepreneurs can learn from. Relatable and easy to understand, Running Lean: Iterate from Plan A to a Plan That Works is a good read for anyone interested in starting a business or growing a brand. To better appreciate the book, one should acquaint themselves first with the Lean Startup philosophy before giving this …

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Any developer knows that good software programs take time to create. Even in the advent of no-code platforms like bubble.io and Honeycode, nothing spectacular is achieved overnight. Despite that, visual programming tools continue to revolutionize the face of technology’s evolving landscape. Given how innovative the app development industry has turned out, experts will still point out how crucial one positions new technologies in marketing products and services and better convey ideas and solutions. Because the …

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