Creating a space conducive to a positive shopping experience for your customers is a must-have in all industries. It’s not enough to just wait for people to walk in and knock at your store’s doorstep, anymore. It’s all about taking your business to your audience.
The world is made smaller by the power of the internet allowing businesses big or small to cast their nets on the global market. As well as through accessible shops laid out on a silver platter through mobile devices, just a tap away. Needless to say, having your own website creates a stream of potential patrons for your evolving entrepreneurial arts and crafts venture.
On the bright side, the seemingly daunting task of building your own knitting products or sticker shop site no longer requires Herculean effort and years of web developing schooling. No-code platforms like Bubble can ease you into the world of website creation without blood, sweat, and/or tears.
A portal for a convenient and secure shopping experience for your patrons
As with physical stores setting up an attractive storefront, and putting together a charming and engaging but also a functional portal where your customers can conveniently view, check out, and safely purchase your handicrafts are essential in culminating the best customer experience with your brand.
A reliable and secure payment gateway takes away any concerns with fraudulent transactions. You can also make it easier for subscribers to go through the checkout process by using no-code platforms like Stripe and Paypal which can easily be threaded into your website build.
A gallery to put your creative products on display
Window shopping is arguably the second-best part of shopping in person just a wiggle lower than getting to take your goods home with you. Online shopping isn’t too different in this regard.
Offering a buffet of products presented tastefully with descriptive text alongside it, creates the same giddy feeling shoppers enjoy experiencing which also encourages them to shell out for your handmade merchandise. Optimize the opportunity by telling the story behind each trinket with every description and specifications you attach to your product images.
No-code web builders offer stylish and aesthetic premade templates for whatever vibe you’re looking to represent your brand. Even better, you can make it your own by simply dragging and dropping items on your site and organizing them to your unique style, and shining the spotlight on your products and services in the best light.
An avenue for communication and building connections
Although there may be available sites like Etsy to post your outputs, forging your own stage and gathering a community around it through message boards and FAQs sections on your website, can be a powerful marketing and retention strategy.
A well-thought-out landing page with an easy pop-up window for subscriptions or logins is a great start to introduce what you’re all about and all your wonderful offerings.
No-code features like instant messaging and automated replies for FAQs can also level up your customers’ user experience and keep you on the positive side of the fence and allows you to directly communicate with your audience. Lending a ready ear can do wonders in reinforcing brand loyalty and showing your sincerity in providing the best and warmly personal service.
By providing a virtual hangout for interested persons, you’re cultivating a fun environment where you can connect with your customers and get unfiltered feedback which is indispensable data that you can use to keep improving and serving quality work.
A tool to help you make better solutions
Having a website for your arts and crafts business isn’t solely customer-centered. As the business showrunner, you also get equal perks when you make the most out of your no-code-built website.
Analytics and data gathering is key to making more perceptive business choices and fewer losses when facing a learning curve. These can easily be had with Bubble and other no-code web builders in the market – which offer analytical data used to monitor your progress to show which elements of your website are fruitful and which ones you can either do without or may need refurbishing.
Inventory and production of your homemade bath soaps, personalized goods, or whichever creative items you have in store can be made easier with automated inventory scrapers that update you everyday and can even alert you when you’re running a little low on that printer ink and other smaller details you might miss over the bigger tasks you’re managing.
The freedom you get from powerful no-code platforms like Bubble that has efficient features can make your daily operations and key tasks, like real-time profit and loss assessments, running smoothly and more importantly – reliably.
What’s Next?
Take the next step and build up your crafts business with an inviting and brand-exclusive website with uncomplicated no-code tools as your anchor.
Need an expert touch for your bigger website aspirations? Our team is ready for your call. Contact us today!
