Multi-Brand ROAS Pulse
Five client brands on one screen. Daily blended spend, ROAS, CAC, and CPL with pacing-vs-budget dots, channel-mix split, anomaly alerts with one-click investigate, and a Monday-morning narrative brief Claude writes from the actual numbers on screen.
Try the live demo → Watch the 60-second LoomHow it works
1. Connect every brand once
OAuth into each brand’s Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, TikTok Ads, and CRM. One refresh cycle keeps the unified KPI grid current across all brands, no manual exports.
2. Scan the pulse in 30 seconds
Five brand cards side-by-side show today’s spend, ROAS, CAC, CPL with W/W deltas and pacing-vs-budget dots. Anomaly strip surfaces the 3-4 things actually worth your attention today, with a one-click Investigate drawer that explains likely cause and suggested actions.
3. Generate the Monday brief
One click streams a 4-paragraph executive narrative interpolated with the actual numbers on screen, including specific brand callouts and ranked recommendations across the portfolio. Drop it into Slack or email in 10 seconds.
60-second Loom
60-second flow: dashboard loads with 5 brand cards in a strip → spot the Halo & Hearth anomaly card → click Investigate → drawer shows likely cause (audience saturation) plus 3 suggested actions → apply one → click Generate Monday Brief → 4-paragraph narrative streams in with brand names and dollar amounts referenced live.
Loom embed coming soon — until then, click through to the live demo.
Get the full build spec PDF
One-page PDF with the architecture, the tech stack, the timeline (2–3 weeks), and the investment range ($9,990 – $25,000). Sent to your inbox in under a minute.
Who it’s for
Agencies running 4-12 client brands across Meta + Google + LinkedIn + TikTok who need an executive pulse view before the Monday client call, holding-company operators with 3-5 brands, and fractional CMOs covering multiple portfolio companies.
Tech under the hood
Frequently asked questions
Which ad platforms does this connect to?
Meta Ads (Facebook + Instagram), Google Ads (Search + Display + Performance Max), LinkedIn Campaign Manager, TikTok Ads, plus optional pulls from Snap, Pinterest, and Reddit Ads. CRM sync via HubSpot, Salesforce, GoHighLevel, or any REST endpoint.
How does anomaly detection work?
Daily rolling 7-day baseline per brand per KPI. Anomalies fire when current values exceed configurable sigma thresholds, or when pacing diverges from daily budget by more than 20%. Claude generates the root-cause hypothesis and three suggested actions per anomaly.
Can each brand have its own dashboard view?
Yes. The portfolio view is the default for agency owners and fractional CMOs. Each brand has its own deep-dive page with full campaign, audience, and creative drilldowns. Share read-only links with the client directly.
What’s the typical build timeline?
2-3 weeks from kickoff. Week 1: scope KPIs, connect the ad APIs, build the unified data model. Week 2: ship the portfolio dashboard plus per-brand deep-dives. Week 3: anomaly tuning, brief automation, training.
Want one of these in your business?
We’ll scope, build, and hand off a production-ready system in 3–4 weeks.
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